Consider leveraging your other media efforts with word of mouth. Case studies indicate that integrating traditional broadcast tools with a W.o.M campaign achieves exponential impact.
Brand broadcast communications works well in driving brand Awareness but is weaker in driving a brand call to action and brand experience. Why not leverage your broadcast communications to invite your consumers to experience your brand and in so doing drive brand bonding and achieve continuity in branded communications!
Vibe Village will profile these consumers to determine if they qualify as Influencers for a deeper brand-based Word of Mouth experience that we will develop for you.