Vibe Agents are identified according to brand needs. Once identified and engaged Agents are 'armed' with product, information and tools to act as catalysts to commence conversations.

A Vibe Agent Program engages Influential individuals (Agents) to share over time (generally a minimum of 4-6 weeks) with their social networks. This is so that time exists to allow for natural, spontaneous conversations to occur.

Vibe Agents are about sharing with others when it is natural and appropriate to do so. They are not 'selling' to their friends... that is not natural word of mouth!

Click here to see Benefiber Case Study
Click here to see Mentos Case Study